TikTok introduces AI-based avatars for advertising
TikTok is ushering in a new era of digital advertising with the launch of tools allowing brands to create AI-based avatars. The avatars can be designed by brands with either pre-existing templates or...
View ArticleAI enhances market research with insightful customer dynamics
Artificial Intelligence (AI) is creating waves in the world of market research, paving the way to better understand customer behaviour and preferences. It provides tools to transform complicated and...
View ArticleAlien character propels Hong Kong Ballet’s appeal
For its 45th anniversary, the Hong Kong Ballet launched an array of dance initiatives featuring an alien as a unique lead character. This unusual plotline was crafted by Design Army to connect dance...
View ArticleGoogle unveils insights into AI Overviews for SEO
Google has recently released a set of crucial documents providing detailed insights into its AI Overviews search feature, a critical tool for SEO and content publishers. These documents help to...
View ArticleGary Vaynerchuk discusses digital shift in advertising
Gary Vaynerchuk, CEO of VaynerMedia and Co-founder of Resy, delved into the transformation of the advertising sector provoked by the advent of social media. As traditional advertising tactics appear...
View ArticleSam Landers elevates storytelling with Trope Publishing
Imagine combing through volumes of literature for the perfect gift and stumbling upon two exceptional finds. The first, a poignant collection of narratives aptly titled “Dime Stories.” The second, a...
View ArticleAI enhances SEO through user-friendly search optimization
Artificial intelligence (AI) is increasingly having a profound impact on search engine optimization (SEO). It’s not just about keywords, but about understanding the intentions and context of search...
View ArticleWorld mourns passing of artist Angel Beth Smith
Art enthusiasts around the world mourn the passing of renowned artist Angel Beth Smith from Brooklyn, Connecticut. At 63 years old, Smith’s innovative, abstract, and deeply emotional artworks became a...
View ArticleMotorola merges tech and fashion in new AI-driven campaign
Motorola has unveiled an innovative, AI-driven marketing campaign dubbed “Styled by Moto”. The exciting initiative is aimed at promoting its foldable mobile devices in an exceptional blend of...
View ArticleRetail giants adopt strategic price cuts
Retail giants like Amazon, Target, and Walmart are making headlines with their latest round of price cuts. These price reductions target an array of products, aiming to not just attract new customers,...
View ArticleStanford sustainability school’s controversial partnership scrutinized
Stanford University’s sustainability school is facing criticism due to a controversial partnership with Brunswick Group, known for representing oil and gas companies. This alliance is viewed by climate...
View ArticleEdmond Huot: melding design and aviation
Edmond Huot, a Canadian-born designer and aviation enthusiast, leads the creative direction at Studio N.Y., an innovative design firm centred around the aviation industry. A Quebec native, Huot...
View ArticleRenowned alum Randy Hunt to chair SVA’s MFA Design program
Exciting news from the School of Visual Arts (SVA)! Renowned alumnus Randy J. Hunt is set to assume the position of Chair of the MFA Design Program, succeeding founding co-chairs Steven Heller and Lita...
View ArticleFake airline accounts lure consumers into scams
In a concerning new trend, consumers are finding themselves targeted by scams via fake social media accounts masquerading as airlines. These deceptions utilise intricate mimicries of official branding,...
View Article2024 Experiential Event PR Awards dazzle industry
The 2024 Experiential & Event PR Awards celebrated remarkable public relations strides this year. These awards recognized winners for their exceptional work and resilience despite challenging...
View ArticleCristina Capretta elected as Ohio school PR Association’s president
Exciting news comes our way with the election of Cristina Capretta as the President of the Ohio School Public Relations Association’s board of directors. Capretta, who currently leads as the Community...
View ArticleShifting PR strategies heighten newsroom engagement
With a decrease in newsroom staff, PR professionals have had to shift their approach to newsroom engagement. The current landscape requires strategic outreach and personalized pitches to ensure the...
View ArticleMaximizing website performance with Google Search Console
The Google Search Console (GSC) is a powerful, free tool courtesy of Google, that helps users optimize their website’s performance in the Google search index. As a treasure trove of valuable website...
View ArticleAcro Trip anime stirs anticipation with new details
Happinet has dropped some fresh details about its soon-to-be-released anime, Acro Trip, and it’s safe to say the anticipation is palpable. The anime enthusiasts got a glimpse of the series’ unique...
View ArticleBerlin artist Luise Schaller’s emotive exploration in art
Known for her fascinating fusion of truth and fiction, Berlin artist Luise Schaller creates a visual journey through human emotion. Her illustrations teeter between realism and fantasy, enveloping...
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