Luise Schaller: Blurring reality with artistic introspection
Step into the world of Berlin-based illustrator, Luise Schaller, a masterful smudge of reality, fantasy, and symbolism. Schaller’s introspective artwork speaks to the heart, using a mix of traditional...
View ArticleGoogle’s algorithm safeguards websites against negative SEO
Google’s algorithm is designed to ignore spam links, a method often used in negative SEO strategies, according to Gary Illyes, a Webmaster Trends Analyst. He reassures that it prevents intended harm to...
View ArticleAI reshapes SEO with quality and adaptability
Artificial intelligence has substantially influenced the shift in SEO operations, emphasizing brand credibility, quality content, and adaptability to changing trends. The AI algorithms used by search...
View ArticleGoogle’s countermeasures limit negative SEO impacts
Google’s Gary Illyes recently spoke on the controversial matter of negative SEO, a strategy devised initially in the online gambling sector to devaluate a competitor’s website through inferior...
View ArticleSEO expert Schwartzman unlocks advanced tactics
In a recent episode of the Earned Media Podcast, renowned SEO expert Eric Schwartzman revealed exclusive insights into advanced SEO strategies. Drawing from confidential Google documents, he laid out...
View ArticleStudioDBD unveils vibrant brand identity for Stockroom
StudioDBD has unveiled its new brand identity for Stockroom, a cultural hub in the Merseyway Shopping Centre. This revamp is in light of the evolving town centre environment due to e-commerce and...
View ArticleBalancing profit and passion in graphic design
Graphic design savant Katie Cadwell reminds us that it’s a privilege to be able to say no to specific projects or clients. She spotlights the precarious balance between the relentless drive of...
View ArticleGoogle records 11% increase in ad revenue despite AI advances
Despite advancements in AI technology that were predicted to make a dent in Google’s ad revenue, the tech powerhouse managed to record an 11% year-over-year increase in the second quarter, achieving a...
View ArticleGoogle heavily pivots toward AI in advertising
Google is heavily pivoting towards artificial intelligence (AI) in advertising as shown in the company’s Q2 report, rolling out over 30 new AI-based advertising products. Despite debates about privacy,...
View ArticleNew NIL rules reshape Olympic sponsorships landscape
The recent overhaul of Name, Image, and Likeness (NIL) rules marks a new era in brand endorsements, with significant impact expected during the upcoming Olympics. Athletes can now monetize their...
View ArticleDanny Bass joins Mutinex, targets growth in APAC and US markets
Danny Bass, former chief of Dentsu Media and IPG Mediabrands, has joined Mutinex as their first Chief Revenue Officer. Respected in the media sector, Bass will work on revenue growth strategies for...
View ArticleUnveiling vinyl impact on mid-century America
Janet Borgerson and Jonathan Schroeder recently published a fascinating study into the intriguing world of instructional and self-improvement records. Their analysis revealed valuable insights into the...
View ArticleGraphic classics: Phaidon’s exploration of design history
Phaidon’s upcoming publication, ‘Graphic Classics,’ presents a comprehensive exploration into the history of graphic design over the past seven centuries. This book highlights critical breakthroughs in...
View ArticleYarza Twins: Transforming abstract concepts into formidable designs
Back in 2016, twins Eva and Marta, more commonly known as the Yarza Twins, began to make a name for themselves as unique designers with a knack for bending the rules. By using their individual skills...
View ArticleHenry Steiner: Defining Hong Kong’s distinct brand identity
Recognized as the creative genius behind the distinctive ‘Hong Kong brand,’ Henry Steiner’s international background has greatly influenced his boundary-pushing design approach. Originally from...
View ArticleHenry Steiner’s impactful legacy in graphic design
Hailed for his significant contributions to graphic design, Henry Steiner’s innovative work has undeniably shaped modern visual culture, particularly in Asian markets. Steiner’s conceptualization of...
View ArticleRomans appointed as Ingka Centres’ global communications agency
Exciting news as the Romans clinch the spot as global communications agency for Ingka Centres. With 35 shopping centres worldwide, the Romans find themselves in a significant role, shaping Ingka...
View ArticleDove VP highlights importance of genuine social-cause marketing
Dove Global’s North American Vice President Firdaous El Honsali is urging companies to rethink how they evaluate the success of their socially-driven marketing campaigns. She criticized an overemphasis...
View ArticleGoogle advises layered approach to website security
Google made an important announcement on August 2, 2024, stating that the use of the robots.txt file alone does not effectively prevent unauthorized access to online content. The announcement was made...
View ArticleYorkshire Building Society enhances brand with Be Broadcast
Yorkshire Building Society, a leading UK financial firm, is joining forces with London-based PR company Be Broadcast to overhaul its public relations and strengthen its brand image. This strategic...
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