Unveiling 2024 Nonprofit Communications Award Nominees
The 2024 Nonprofit Communications Awards nominees have landed. Recognising game-changers in the non-profit communication sector, the list boasts figures who have significantly amplified non-profit...
View Article2024 Sturgis Motorcycle Rally exceeds sales expectations
The 2024 Sturgis Motorcycle Rally has witnessed a significant jump in sales, exceeding expectations and captivating the motorcycle community’s attention. This surge brings enthusiasm for the event’s...
View ArticleJo Bromilow joins MSL to enhance social strategy
Jo Bromilow, celebrated for her prowess in social strategy and influencer marketing, is now a part of MSL — a distinguished PR company under Publicis Groupe. With this fresh addition, MSL bolsters its...
View ArticleFilm tackles global teen mental health crisis
A worrying trend is escalating globally among teenagers (10-19 years old). At least one in every seven children faces anxiety, depression, and suicide headlines on a daily basis. This veritable crisis...
View ArticlePeppermint Spiral challenges teen mental health stigma
Countless studies indicate that one in seven youngsters between the ages of 10 and 19 grapple with anxiety and depression. The importance of casting much-needed light on adolescent mental health cannot...
View ArticleEnhancing local SEO through strategic navigation tools
Maximizing local search engine optimization (SEO) is crucial for a company’s digital footprint. This can be achieved through strategic use of web-specific navigation tools, like local keywords,...
View ArticleApple shapes up as emerging digital advertising player
Apple, amidst the chaos of the Digital Advertising sector, is positioning itself as the new tech giant in the field. Despite disruption from Google’s changes and a lawsuit involving Twitter over...
View Article1970s branding transformations persist in modern strategies
The 1970s marked a transformative period for branding, driven by socioeconomic changes and a counterculture spirit urging designers to experiment with unconventional elements like color palettes,...
View ArticleGoogle’s shopping ads glitch threatens advertiser data
Recent technical hiccups with Google’s Shopping Ads service resulted in accidental displays of advertisers’ products on competitor’s ad platforms, threatening to compromise confidential business data....
View ArticleAnimator Angela Kirkwood’s flightless bird challenges norms
Angela Kirkwood, a celebrated illustrator and animator from Glasgow, presents an unexpected twist in her latest work – a short animation about a flightless bird named Marvin. This lively character,...
View ArticleGraphic design fields expand in 2024 era
In 2024, graphic design professions have taken a leap due to their vital role in contemporary visual communication, encompassing traditional print media, digital design, brand identity, and interactive...
View ArticleAI overviews highly reliant on top search results, study finds
In a recent study by enterprise platform seoClarity, data reveals that AI Overviews predominantly source their content from the top 10 search results of a specific query, accounting to approximately...
View ArticleEulogy expands with new advertising department
Eulogy, a leading creative communications agency, has announced expansion plans with the formation of a new advertising department. This move is to extend the service range from traditional earned...
View ArticleAI-boosted pSEO reshapes e-commerce success
In recent years, many online retailers have adopted a high-tech approach known as programmatic search engine optimization (pSEO). This approach uses artificial intelligence to enhance product...
View ArticleDigi eRelease celebrates successful first year
Digi eRelease, a Public Relations and Digital Communication firm, has marked its first year with a display of expertise across several sectors. These include Electric Vehicles, Education, Corporate...
View ArticleBlurring boundaries: marketing meets culture in digital age
The marketing landscape is undeniably evolving, becoming intertwined with viral trends and cultural shifts. Take, for instance, the marketing efforts for the recent Charli XCX album, the content of...
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